The Italian brand Sportmax is a part of the well known, luxury Max Mara Group, which includes 23 different brand collections. Sportmax is Max Mara’s slick, urban line, offering such items as graphical dresses with bold prints, precision tailored garments as well as sharply cut jackets and trousers fitting the urban life of the fashion conscious. Renowned around the world as the precursor of modern ready-to-wear fashion, the Max Mara Group is today one of the biggest international fashion houses, and also the first Italian clothing company.
The fashion house of Max Mara was established 1951 by Achille Maramotti, one of the first to envision that industrial processes could help support the production of high quality designer clothing. Maramotti thereby became the precursor of today’s ready-to-wear concept. By offering feminine items created through well manouvered industrial processes, Max Mara and its brand collections such as Sportmax maintains its trusted position in the fashion industry. Please have a look around and discover the Sportmax items currently available here at Me & the Met!